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Mountainlikers 2016 - Session 1. New marketing tools for mountain destinations

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Keynote and moderator: Mr. Enric López. Director of the Master's Degree in Strategic Management for Tourism Companies, CETT – University of Barcelona, Barcelona, Spain.
Presentations and interactive panel discussion: Mr. Mathias Schattleitner, Managing Director, Tourism Marketing Schladming-Dachstein, Austria. Mr. Jordi Ramot, CEO & Founder, Wikiloc - Authentic Outdoor Experiences, Girona, Spain. Mr. Eric-A. Balet, CEO, Groupe Téléverbier SA, Verbier, Switzerland. Mrs. Nathalie Saint-Marcel, Deputy Director, Cluster Montagne, France.
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